Google Marketing Platform Reviews & Product Details - Page 3

Pricing and flexibility of plans with every use. Very easy documentation and easy efforts. It combines analytics with advertising, tagging, and reporting. Very basic knowledge is required to use the tool. Also, lots of video documentation, video tutorials are available in open source which suggests a lot of users are using the platform to do the marketing. Very handy for small business and Research. Review collected by and hosted on G2.com.

Compatibility with many other platforms. Metrics can be used to provide more information. Market to use the pricing is not available everywhere. Pricing plans should be different location wise and this platform is not the best when it comes to developing countries. US seems to the only current market which is huge on this tool. Review collected by and hosted on G2.com.

It is easy to manage each campaign and set up standard ad, video and any size of ads. The product is very useful for the agency and any advertising company to launch different advertising campaigns. It gathers all the advertising information, report and tags together on one platform. Overall, it is a great platform to manage campaigns. Review collected by and hosted on G2.com.

The New DCM is not straightforward than the previous DFA version. The view is clearer. We can see advertiser, campaign level advertising and creatives under the ads, but it is not easy to set up and associate all creatives and advertising with placements. As long as one tag is wrong or any step in the setting is wrong, the discrepancy between 3rd party report and DFA report is very high. There is no clear instruction of setting up the campaign. I wish we could get more formal instructions of campaign set up including the different advertisements such as banner ad and preroll ads. Review collected by and hosted on G2.com.

Great marketing solution and nice for easy campaigns monitoring, and targeting capability its wonderful.

Easy Google platform to use, reporting ability is also very productive with functional supported integration options.

The marketing and advertising power across channels enables easy marketing of services and even products to various customers. Review collected by and hosted on G2.com.

No any at the moment, easy Google software and the training and the support provided its helpful. Review collected by and hosted on G2.com.

- Google Marketing Platform combines analytics and reporting, advertising, tagging, and SEO all in one

- It's a simple to use tool

- Very little outside help is needed to run your own campaigns

- Lots of video tutorials out there for any help you need Review collected by and hosted on G2.com.

- Wish there was a better sharing economy with Facebook and Instagram channels

- Wish that Canada had quicker go-to-market tech from Google (seems like US is always No.1) Review collected by and hosted on G2.com.

Google Marketing Platform is the best advertising tool which smoothly can integrate many different products. Amazing reporting capabilities and the best thing about this tool is how it redirects the users to the best and suitable audience, and the tool searching functions are very responsive. Google Marketing Platform is also very reliable on different campaigns monitoring and gathering of different data from various platform. Review collected by and hosted on G2.com.

No problem on Google Marketing Platform, if the user has a little understanding on other similar marketing tools, its very simple to use Google Marketing Platform. Review collected by and hosted on G2.com.

The Google Marketing Platform helps you manage your entire digital customer journey from advertising awareness through on site optimization. It is a really well integrated toolkit backed by the strongest marketing analytics platform in the market and some of the best digital media buying tools as well. Review collected by and hosted on G2.com.

The limitations of the platform are the lack of full channel management tools like a CMS and other personalization elements. There is a test and target optimization product but thats about it. Review collected by and hosted on G2.com.

-This product links the user with the correct and appropriate audience, through its reliable clients or customer engagements or insights.

-Brand awareness platform and easy for the user in navigation around the system, and the tool has amazing reporting capabilities and the products searching options is great.

-Best platform in assembling of various different data from various sources, and they also care for their new Google Marketing Platform, in which they provide clear and straight forward online tutorials for the easy training on getting familiar with this marketing platform. Review collected by and hosted on G2.com.

-Kind of expensive system, bet the performance of Google Marketing Platform is very recommendable. Review collected by and hosted on G2.com.

the platform shows a clear target group for my business. and easy to implement it Review collected by and hosted on G2.com.

compare with other platforms, google is more expensive. Review collected by and hosted on G2.com.

Google Marketing Platform covers such a breadth of software from Ad servers, DSPs and Tag Management Solutions. Employing the whole tech stack has it's benefits including being able to seamlessly traffic campaigns in Campaign Manager to buy media within Display and Video 360 and tracking the site performance using GTM. Review collected by and hosted on G2.com.

The support can be a little slow to get back to you and can sometimes lead to long waits only for them to give you the basic explanation of your issue and a log wait to get to that. Review collected by and hosted on G2.com.